There are a number of funny videos that feature the song, like this clip from user who has no idea who Jennifer is, but can’t stop dancing regardless. “Jennifer” has seen a second life on TikTok, recently receiving 36,000 uses on the app off the strength of his most recent viral hit, “Dinero.” The track is less affiliated with a particular trend than it is simply a catchy hit single that fans love to use on the app.
Trinidad Cardona signed to Island Records off the strength of his viral sensation, “Jennifer,” so the young singer from Phoenix, Arizona is no stranger to skyrocketing success off the back of his hit single. But the rules have been changing ever since a man went cruising on his longboard listening to Fleetwood Mac’s “Dreams.” This column will break down all of the older tracks that are trending again (and explain why). The industry has seen an uptick in renewed interest around classic tracks that re-emerge in pop culture thanks to social media like TikTok, soundtrack, and commercial placements, and sometimes purely by chance (thanks Rickroll).
The path to virality, chart domination, and TikTok viral hits is no longer reserved for the newest, shiniest tracks.
